ABOUT THIS EPISODE
Why are deep and lasting relationships important? How do we build them? What is the difference between networking and connecting?
Susan McPherson is the founder and CEO of McPherson Strategies. She calls herself a serial connector and wrote the book, The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships.
In this episode, we spoke with her about:
- How to make lasting connections
- The value of being a connector
- Why networking and connecting are different